August 19, 2021 @ 12:00 pm – 1:00 pm
Online Webinar
Jessy Servi Ortiz

The Business Case for Water Stewardship

How can your company face the myriad of sustainability, environmental, health and safety concerns that are out there?

The Wisconsin Sustainable Business Council’s (WSBC) mission is to advance sustainable principles and practices forward through the power of business. We support businesses and sustainability professionals through an array of programming, education, resources, and tools and are a catalyst for businesses looking to integrate sustainability into the fabric of their organization.

This webinar will discuss the business case for water stewardship and how to address water risk or water issues in your business.
We will discuss why water matters to your business, what risks you should be aware of and hear a case study from Green Bay Packaging.

Green Bay Packaging will share their water sustainability journey, including why they focus on water, how their program has evolved over time, and what metrics they focus on. They will share about the tools and frameworks that have helped them advance their water programs. They will also share the water sustainability features of their new mill.

Participants will learn more about water stewardship and how your organization can advance your water goals. We will also briefly touch on Alliance for Water Stewardship framework and certification, as well as other tools for you to use to get started.

Bring your water risk or stewardship questions to be a part of the discussion. This will be interactive, and there will 15 minutes or more to focus on your specific water-related needs, risks or questions.


  1. The Business Case for Water Stewardship, Greg Gasper
  2. Green Bay Packaging Case Study, A Journey to Water Sustainability, Christa Kananen
  3. Discussion and Q&A


Greg Gasper, Program Director, Sustainability Services Integration & Water Stewardship for WMEP Manufacturing Solutions – Greg brings a pragmatic approach to sustainability efforts through his previous leadership roles in a wide array of sectors including paper, food, automotive and metalworking. He is also a TSC (The Sustainability Consortium) Trained Service Provider, having participated in the inaugural training session conducted by TSC in 2017. He has vast experience providing consultative services in strategic sustainability systems development for a wide variety of organizations that report their results to TSC or other ESG (environmental, social and corporate governance) reporting organizations, with specialized experience including greenhouse gas calculation, water balance development and social accountability structure. Gregory is also an AWS Credentialed Specialist, being one of a few who have achieved the designation for all three (consultation, audit and trainer) recognized AWS disciplines.

Christa Kananen, Corporate Environmental Engineer, Green Bay Packaging – Christa has a Bachelor of Science degree in Geoscience from UW Green Bay. There Christa conducted research on groundwater resources across Northeast WI. Christa joined Green Bay Packaging’s Corporate Environment & Sustainability team in 2015 and spearheaded its company-wide water program compliance and performance initiatives.