- Next Generation Manufacturing Services
- Systemic Continuous Improvement
- Customer Focused Innovation
- Sustainable Products & Process Development
- Advanced Talent Management
- Global Engagement
- Extended Enterprise Management
- Customer Successes
- Advanced Talent Management
- Customer Focused Innovation
- Extended Enterprise Management
- Global Engagement
- Sustainable Products and Process Development
- Systemic Continuous Improvement
- Sadoff & Rudoy Scraps Waste
- Centerline Machine: Lean = Triple-digit growth
- Dalco Metals: Lean Office Cuts Processing Time 50%
- Design Specialties, Inc.: Lean Reduces Inventory by 80%
- GenMet Revs Up Sales with Lean
- Gusmer Enterprises: Reduces Setup Time by 70%
- Marsh Electronics Surges with EBT
- Bachhuber's Strategic Planning Reveals Profit
- Berntsen Reaches Summit with Strategic Planning
- Events & Workshops
- Resources
- Research & Reports
Marketing Tactics & Implementation
Influence the customer to buy your product or service. WMEP can provide a range of services so that your marketing plan delivers successful outcomes.
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Website Development
WMEP works with partners that have a proven track record of serving manufacturers to deliver interactive websites tailored to your business.
Read article entitled "Five Practical Tips to Improve Your Website Results"
Read article entitled "Three Keys to Being Found on Google"
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Search Engine Optimization
SEO is the process used to rank websites at the top of the search results, for specific keyword search queries. WMEP can help you optimize your web presence.
Public Relations
Public relations can be the primary marketing tactic for some firms and a support tool for others, depending on the marketing strategy. Press releases, coverage of company events and product releases can provide customers with information they may not receive through advertising and other forms of marketing communication.
Brand Management
Once a product or company has an established meaning to the customer, it is critical that this meaning is maintained and reinforced to ensure it is not crowded out by competiton.
Email Marketing
E-mail marketing has become the most reliable way to communicate with customers. With this tool, you know which customers responded to the communication and what prompted their response, essentially pre-qualifying the lead.
Content Development/Writing
It is essential to make sure each customer communication is attention-getting, clear and to the point so that the few seconds they spend reading or hearing your message have an impact.